AWARD WINNING DJ - YOUTUBER - ENTREPRENEUR - CONTENT CREATOR
DRIVING THE SOUNDTRACK OF AUTOMOTIVE CULTURE
ABOUT ME
Craig - also known as Mista Cut Up, is a multi-disciplinary creative blending over two decades of award-winning DJ experience with a deep rooted passion for automotive culture.
From building custom cars and producing engaging YouTube content, to performing high energy DJ sets across the UK and Europe, Craig brings music, storytelling, petrolheads, mischief makers, and machines together to create experiences that move people.
Over his 20+ year career, Craig has earned recognition as a skilled, innovative DJ, headlining some of the worlds well known clubs & festivals, as well some of the UK’s biggest automotive and lifestyle shows.
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Behind the scenes, he’s built a growing online platform that captures the essence of car and bike culture through authentic builds, unforgettable road trips, and the introduction of RPM Sessions, a unique series of live DJ performances filmed in iconic locations.
Craig’s creative studio and workshop have become the hub of his vision, a space where projects, partnerships, and content come to life.
His work resonates with audiences who value authenticity, creativity, and the passion that drives both music and machines.
The mission: to turn passion into motion
AUTOMOTIVE BUILDS & CONTENT
For Craig, cars and bikes have always been more than just machines, they’re stories waiting to be told, memories waiting to be made, and a reflection of the people who build and drive them.
His content captures that connection, learning new hands on skills with cinematic storytelling to showcase what makes each project unique.
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From stripped down restorations to creative re-imaginations, Craig’s builds resonate with those who understand the pride, the frustration, and the satisfaction of bringing a vision to life.
One standout project, and the car that started his youtube channel, is the rare VW Beetle V5 Sport.
this exemplifies his approach, a car with heritage, given a fresh chapter and documented with sharp, authentic story telling that celebrate its character and the culture it belongs to.
With more ambitious projects already in the works, Craig continues to shine a light on the machines,
and the passion that keep automotive culture alive.
DRIVING THE SOUNDTRACK OF AUTOMOTIVE CULTURE
A unique series blending DJ performances with the raw atmosphere at iconic locations.
What started as a wild idea to merge DJing with automotive culture has evolved into a cinematic monthly mix series filmed in real time.
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There are no gimmicks, no retakes. RPM Sessions is a carefully crafted experience that celebrates the sound, style, and spirit of petrolheads, ravers & mischief makers everywhere.
Each Session pairs a bespoke live mix with a visually striking automotive backdrop.
Workshops, garages, racetracks, hill climbs, or private collections.
The result is content that moves audiences, a soundtrack to the machines, the culture, and the people who keep it alive.
With RPM Sessions, Craig is redefining what it means to be a DJ in the modern automotive scene
bringing music, builds, and brands together to create unforgettable stories.​​
WORK WITH ME
Craig brings more to the table than just content or a performance,
he brings energy, creativity, and a fresh perspective on how brands can connect with real audiences.
As a DJ, YouTuber, content creator, and entrepreneur, he has built a platform that speaks directly to the people who live and breathe car, bike, and music culture. His audience isn’t just watching, they’re invested.
Whether it’s integrating products naturally into his project build series, creating branded content through
RPM Sessions, performing live at high profile events, epic road trips or showcasing your brand in his workshop.
Craig delivers authentic exposure that feels anything but forced.
Every collaboration is tailored to fit the brand and the story, with a focus on creating real value.
For businesses and partners who want to stand out and connect with the culture in a meaningful way,
get in touch to make that happen.
BRANDS THAT HAVE JOINED THE RIDE SO FAR
